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Regional Marketing Manager - APAC

Sui Foundation

Sui Foundation

Marketing & Communications · Full-time
Posted on Tuesday, May 23, 2023

The Sui Foundation exists to support the development, growth and adoption of the Sui network. Sui is the first permissionless Layer 1 blockchain designed from the ground up to enable creators and developers to build unique Web3 experiences from gaming to finance.

The Sui Foundation is committed to three decentralization principles; Embrace transparency and level the playing field, Communicate openly to build a culture of trust, and Engage directly with the community.


  • Lead and manage all APAC-related marketing activities, including media partnerships, social media, email marketing, paid advertising, content marketing, and PR.
  • Localize the overall marketing strategy for the APAC region to drive interest and adoption for Sui.
  • Collaborate cross-functionally with the DevRel, Growth, and Executive teams to develop and execute regional marketing campaigns, ensuring consistency in messaging and branding across all channels.
  • Monitor and report on the effectiveness of marketing campaigns and adjust strategies as needed to optimize results.
  • Provide guidance and support to the regional team to ensure consistency in marketing efforts and alignment with global marketing strategies.
  • Stay up-to-date with market trends, competitor activities, and emerging technologies to identify opportunities and develop innovative marketing strategies.


  • 7+ years of experience in marketing, with a proven track record of developing and executing successful marketing campaigns.
  • Strong project management skills and the ability to manage multiple projects simultaneously.
  • Curious and passionate for blockchain technology and the web3 industry.
  • Excellent communication skills, with the ability to effectively communicate with cross-functional teams and stakeholders at all levels.
  • Working knowledge of APAC-specific marketing and media channels.
  • Strong analytical skills with the ability to measure and report on campaign performance and ROI.
  • Full professional proficiency in both English and Mandarin.
  • Knowledge of the APAC market and cultural nuances.
  • Bachelor's degree in marketing, business, or a related field.

Preferred Qualifications:

  • Existing connections with local marketing channels

Our team is 100% remote and we are hiring across the world. Here at the Sui Foundation, you’ll be joining a world-class team with tremendous growth potential as we bring the next billion users to web3.

Sui Foundation is an equal opportunity employer.