Regional Marketing Manager - APAC
Sui Foundation
Marketing & Communications · Full-time
Remote
Posted on Tuesday, May 23, 2023
The Sui Foundation exists to support the development, growth and adoption of the Sui network. Sui is the first permissionless Layer 1 blockchain designed from the ground up to enable creators and developers to build unique Web3 experiences from gaming to finance.
The Sui Foundation is committed to three decentralization principles; Embrace transparency and level the playing field, Communicate openly to build a culture of trust, and Engage directly with the community.
Responsibilities:
- Lead and manage all APAC-related marketing activities, including media partnerships, social media, email marketing, paid advertising, content marketing, and PR.
- Localize the overall marketing strategy for the APAC region to drive interest and adoption for Sui.
- Collaborate cross-functionally with the DevRel, Growth, and Executive teams to develop and execute regional marketing campaigns, ensuring consistency in messaging and branding across all channels.
- Monitor and report on the effectiveness of marketing campaigns and adjust strategies as needed to optimize results.
- Provide guidance and support to the regional team to ensure consistency in marketing efforts and alignment with global marketing strategies.
- Stay up-to-date with market trends, competitor activities, and emerging technologies to identify opportunities and develop innovative marketing strategies.
Qualifications:
- 7+ years of experience in marketing, with a proven track record of developing and executing successful marketing campaigns.
- Strong project management skills and the ability to manage multiple projects simultaneously.
- Curious and passionate for blockchain technology and the web3 industry.
- Excellent communication skills, with the ability to effectively communicate with cross-functional teams and stakeholders at all levels.
- Working knowledge of APAC-specific marketing and media channels.
- Strong analytical skills with the ability to measure and report on campaign performance and ROI.
- Full professional proficiency in both English and Mandarin.
- Knowledge of the APAC market and cultural nuances.
- Bachelor's degree in marketing, business, or a related field.
Preferred Qualifications:
- Existing connections with local marketing channels
Our team is 100% remote and we are hiring across the world. Here at the Sui Foundation, you’ll be joining a world-class team with tremendous growth potential as we bring the next billion users to web3.
Sui Foundation is an equal opportunity employer.